In the dynamic realm of mobile games, the United States stands as a towering figure, orchestrating the global industry's trends and preferences. In the bustling first half of 2023, this powerhouse cemented its status as the top revenue generator in the sector, amassing a staggering $5.71 billion. This accounts for a significant 26.61% of the global mobile gaming revenue, a testament to its influential role.
Amidst this thriving backdrop, one game, Evony: The King's Return, has carved out a remarkable niche, especially in the strategic gaming segment. From January to August 2023, Evony's performance was nothing short of spectacular, boasting 24.9 million new global downloads and generating $216.8 million in revenue. The U.S. market's role in this success story is particularly noteworthy, with 3.9 million of these downloads and $126.6 million in revenue originating from this region. These figures represent 15.5% of the game's new downloads and a substantial 58.4% of its new revenue, highlighting the profound connection Evony has established with American players.
Evony's appeal lies in its unique blend of historical elements and strategy-based gameplay, attracting over 150 million players worldwide. Its immersive experience, allowing players to traverse through different epochs and lead legendary figures, resonates with the audience's love for history and strategy.
David Guo, the CEO of Top Games Inc. , publisher of EVONY, Guo's insights into the gaming world, coupled with his deep understanding of player preferences, have been instrumental in Evony's ascent. He emphasizes a player-first approach, ensuring that each game is not only entertaining but also offers a seamless and engaging experience.
“From game theory, API design to UX development and creating complex algorithms, the way our lives are improved through these interacting information systems is what drives me, I am a game player myself. In 2009, I found that many game companies don't care about user experience and customer satisfaction. That's the reason I joined Top Games Inc. Top Games focuses on providing top-tier player experiences and services. ” said David Guo
At Top Games Inc., The development team uses science to validate opinions and make decisions that benefit customers, David requires the team should work quickly to implement solutions, and he'd give that advice to anyone in the gaming industry.
“When you see a problem, work fast to find a way to make it better. Don't be afraid to look for issues–identifying areas that can be improved is the only way to create the best customer experience possible.”
Under David Guo's leadership, Top Games Inc. continues to forge ahead, committed to developing diverse and captivating games. With a focus on innovation and player satisfaction, the company aspires to diversify its portfolio, catering to a wide array of interests and demographics. This approach is not just about creating games; it's about crafting experiences that resonate with players globally, further cementing Top Games Inc.'s position as a leading light in the ever-evolving world of mobile gaming.